{"title":"Treated Hair","description":"\u003cp\u003eSelection of \u003cstrong\u003eproducts\u003c\/strong\u003e designed to protect and nourish hair that has undergone \u003cstrong\u003echemical treatments\u003c\/strong\u003e such as \u003cstrong\u003ecoloring, bleaching, perms\u003c\/strong\u003e, or \u003cstrong\u003estraightening\u003c\/strong\u003e. Our \u003cstrong\u003eshampoos\u003c\/strong\u003e, \u003cstrong\u003econditioners\u003c\/strong\u003e, and repair masks are formulated with reconstructive ingredients to strengthen the hair fiber, prevent hair breakage, and maintain vibrant color.\u003c\/p\u003e\n\u003c!----\u003e","products":[{"product_id":"like-a-wind","title":"LIKE A WIND","description":"\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eShampoo indicated for hair treated, stressed, and weakened by repeated chemical treatments and various external aggressions (sun, pollution, wind, cold).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eThe specific formula is based on functional actives that work to protect, repair, and strengthen the hair while ensuring an effective cleansing action.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cbr\u003e\u003c\/h5\u003e\n\u003ch5\u003eFunctional assets\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePlant-derived amino acid complex with keratin-like action\u003c\/strong\u003e: effectively protects, repairs, and strengthens the hair structure. Provides moisturizing and reconstructive properties, and improves combability by reducing damage to the hair surface.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePassiflora, Rosa Canina and Camu Camu\u003c\/strong\u003e: strengthening, reconstructive and revitalizing, envelop and repair the hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eInstructions for use\u003c\/h5\u003e\n\u003cp\u003eApply the desired amount to wet hair and massage for a few minutes. Then rinse thoroughly.\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eINGREDIENTS\u003c\/h5\u003e\n\u003cp\u003eWater, Ammonium Coco-Sulfate, Coco-Glucoside, Sodium Sweetalmondamphoacetate, Cocamidopropyl Betaine, Rosa Canina Fruit Extract*, Glycerin, Hydrolyzed Vegetable Protein, Soy Amino Acids, Wheat Amino Acids, Myrciaria Dubia Fruit Extract, Passiflora Incarnata Flower Extract, Serine, Threonine, Arginine HCL, Glyceryl Oleate, Guar Hydroxypropyltrimonium Chloride, Phytic Acid, Lactic Acid, Perfume, Citric Acid, Sodium Benzoate, Potassium Sorbate.\u003c\/p\u003e\n\u003cp\u003e* Organic agriculture\u003c\/p\u003e","brand":"Eterea Cosmesi Naturale","offers":[{"title":"Default Title","offer_id":40407862935725,"sku":"SHR01","price":14.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/7666\/3469\/files\/LIKE_A_WIND_1.jpg?v=1785512578"},{"product_id":"more-than-fluffy","title":"MORE THAN FLUFFY","description":"\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eBalm for hair treated, stressed, and weakened by chemical treatments or external aggressions (sun, pollution, wind, cold), formulated with functional ingredients that have a repairing and reconstructive action.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eThe blend of active ingredients actively works to close the cuticles, detangle and strengthen the hair, restoring its natural beauty to the mane.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cbr\u003e\u003c\/h5\u003e\n\u003ch5\u003eFunctional assets\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePlant-derived amino acid complex with keratin-like action:\u003c\/strong\u003e restructures, seals the cuticles, and hydrates the hair fiber thanks to its targeted strengthening and protective action.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAchillea, Rosa Canina and Camu Camu:\u003c\/strong\u003e strengthening and revitalizing, make the hair stronger and shinier.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCoconut Oil, Argan, and Wheat Germ:\u003c\/strong\u003e nourish and provide elasticity, giving strength and silkiness, for easily manageable hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eInstructions for use\u003c\/h5\u003e\n\u003cp\u003eApply to wet hair and distribute evenly, comb through and leave on for a few minutes. Rinse thoroughly.\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eINGREDIENTS\u003c\/h5\u003e\n\u003cp\u003eAqua, Behenamidopropyl Dimethylamine, Cetyl Alcohol, Dipalmitoylethyl Hydroxyethylmonium Methosulfate, Stearyl Alcohol, Cetearyl Alcohol, Myristyl Alcohol, Coco-Caprylate, Achillea Millefolium Extract*, Rosa Canina Fruit Extract*, Argania Spinosa Kernel Oil*, Cocos Nucifera Oil*, Hydrolyzed Vegetable Protein, Soy Amino Acids, Wheat Amino Acids, Myrciaria Dubia Fruit Extract, Arginine HCL, Serine, Threonine, Triticum Vulgare Germ Oil, C13-15 Alkane, Ethylhexyl Palmitate, Tridecane, Undecane, Glycerin, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Phenoxyethanol, Parfum, Lactic Acid, Citric Acid, Sodium Benzoate, Potassium Sorbate.\u003c\/p\u003e\n\u003cp\u003e* Organic agriculture\u003c\/p\u003e","brand":"Eterea Cosmesi Naturale","offers":[{"title":"Default Title","offer_id":40407870472365,"sku":"SHR03","price":15.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/7666\/3469\/files\/MORE_THAN_FLUFFY_1.jpg?v=1785512782"},{"product_id":"deep-restart-maschera-capelli-rigenerante","title":"DEEP RESTART","description":"\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eIntensive mask recommended for treated, stressed, and weakened hair, based on active ingredients known for their repairing and strengthening properties, which work synergistically to regenerate the hair fiber by compacting the cuticle and providing elasticity and shine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eThe special formula helps to counteract the harmful effects of prolonged chemical treatments and environmental stress (sun, pollution, wind, cold).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eFunctional assets\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePlant-derived amino acid complex with keratin-like action:\u003c\/strong\u003e nourishes, restores hydration, and strengthens the hair structure, compacting the cuticle and providing elasticity and shine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eShea Butter and Castor, Argan, and Coconut Oils:\u003c\/strong\u003e nourish and provide elasticity and silkiness, for easily manageable hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eKiwi, Rosa Canina and Camu Camu:\u003c\/strong\u003e provide vigor and brightness, for soft and restructured hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eInstructions for use\u003c\/h5\u003e\n\u003cp\u003eApply evenly to wet and clean hair, leave on for 5 to 10 minutes, then rinse thoroughly. It can also be used as a pre-shampoo treatment.\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eINGREDIENTS\u003c\/h5\u003e\n\u003cp\u003eAqua, Cetearyl Alcohol, Myristyl Alcohol, Behenamidopropyl Dimethylamine, Hydrolyzed Vegetable Protein, Cocos Nucifera Oil*, Ricinus Communis Seed Oil*, Butyrospermum Parkii Butter*, Rosa Canina Fruit Extract*, Soy Amino Acids, Wheat Amino Acids, Myrciaria Dubia Fruit Extract, Argania Spinosa Kernel Oil*, Arginine HCL, Serine, Threonine, Malva Sylvestris Flower\/Leaf Extract*, Glycerin, Dipalmitoylethyl Hydroxyethylmonium Methosulfate, Stearyl Alcohol, Coco-Caprylate, Cetyl Alcohol, C13-15 Alkane, Ethylhexyl Palmitate, Tridecane, Undecane, Phenoxyethanol, Parfum, Ethylhexylglycerin, Citric Acid, Lactic Acid, Sodium Benzoate, Potassium Sorbate.\u003c\/p\u003e\n\u003cp\u003e* Organic agriculture\u003c\/p\u003e","brand":"Eterea Cosmesi Naturale","offers":[{"title":"Default Title","offer_id":40407877058733,"sku":"SHR02","price":17.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/7666\/3469\/files\/DEEP_RESTART_1.jpg?v=1785512422"},{"product_id":"milky-rain-serum","title":"MILKY RAIN SERUM","description":"\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eInnovative serum formulated with a unique blend of restructuring, repairing, conditioning, and regenerating actives, which acts on chemically treated, weakened, and stressed hair from chemical treatments and aggressive external agents (sun, pollution, wind, cold) to provide hydration and luminosity.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eThe formula helps reduce the adhesion of polluting particles on the hair and protects it from photodegradation, strengthening the hair fiber and enhancing its natural shine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cbr\u003e\u003c\/h5\u003e\n\u003ch5\u003eFunctional assets\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePlant-derived amino acid complex with keratin-like action\u003c\/strong\u003e: it performs a targeted action to reduce damage to the hair surface, repair, protect, and strengthen the hair fiber.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEnzymatic Bioliquefatti of Ginger, Frankincense, and Red Grape: \u003c\/strong\u003efrom the conditioning and intensely hydrating action.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMixture of specific actives:\u003c\/strong\u003e with moisturizing, softening, repairing, and strengthening action. Helps reduce the adhesion of pollutant particles on the hair and protect from photodegradation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCucumber and Passionflower:\u003c\/strong\u003e seal damaged tips, restructure and strengthen the hair fiber, enhancing the natural shine of the hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eInstructions for use\u003c\/h5\u003e\n\u003cp\u003eApply to washed and towel-dried hair. Massage onto lengths and ends. Proceed with drying. For an intensive action, apply the serum halfway through the drying process. It can also be applied on the following days after washing, if needed.\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eINGREDIENTS\u003c\/h5\u003e\n\u003cp\u003eAqua, Myristyl Alcohol, Olivoyl Hydrolyzed Wheat Protein, Galactoarabinan, Wheat Amino Acids, Soy Amino Acids, Hydrolyzed Vegetable Protein, Passiflora Incarnata Flower Extract, Boswellia Serrata Resin Extract, Zingiber Officinale Root Extract, Camellia Sinensis Leaf Extract, Panthenol, Vitis Vinifera Fruit Extract, Sodium PCA, Arginine HCL, Serine, Threonine, Salvia Hispanica Seed Extract, Trehalose, Xylitol, Cocos Nucifera Oil*, Persea Gratissima Oil*, Hydrolyzed Verbascum Thapsus Flower, Argania Spinosa Kernel Oil, Cucumis Sativus Fruit Extract, Caesalpinia Spinosa Gum, Glycerin, Hydrogenated Castor Oil\/Sebacic Acid Copolymer, Cetearyl Alcohol, Glyceryl Olivate, Glyceryl Stearate, Ethylhexyl Palmitate, Parfum, Ethylhexylglycerin, Potassium Hydroxide, Phytic Acid, Lactic Acid, Benzyl Alcohol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Sodium Phosphate, Caprylyl Glycol, Phenoxyethanol.\u003c\/p\u003e\n\u003cp\u003eOrganic agriculture\u003c\/p\u003e","brand":"Eterea Cosmesi Naturale","offers":[{"title":"Default Title","offer_id":40407880433837,"sku":"SHR05","price":22.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/7666\/3469\/files\/MILKY_RAIN_1.jpg?v=1785512715"},{"product_id":"dream-show-lozione-capelli-danneggiati","title":"DREAM \u0026 SHOW","description":"\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eLotion for hair treated, stressed, and damaged due to chemical treatments and external aggressions (sun, pollution, wind, cold).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cp\u003eThe precious formula relies on active ingredients that work synergistically to seal and nourish damaged cuticles, repair and strengthen them, restoring hydration and body, also protecting against heat damage, for shinier and more elastic hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cbr\u003e\u003c\/h5\u003e\n\u003ch5\u003eFunctional assets\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePlant-derived amino acid complex with keratin-like action:\u003c\/strong\u003e it performs a targeted action to reduce damage to the hair surface, repair, protect, and strengthen the hair fiber.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePracaxi Oil, Coconut Oil, Argan Oil, Castor Oil, Flaxseed Oil in synergy with Silk Proteins\u003c\/strong\u003e: provide restructuring properties and enhance the natural shine of the hair, also protecting from heat damage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMix of specific actives:\u003c\/strong\u003e acts to seal damaged hair cuticles and smooth the hair fiber, helping to make the hair shiny.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eInstructions for use\u003c\/h5\u003e\n\u003cp\u003eVaporize on the lengths and ends of damp hair and proceed with styling. For an intensive action, also use on dry hair in the days following washing.\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eINGREDIENTS\u003c\/h5\u003e\n\u003cp\u003eWater, Coco-Caprylate, Cetearyl Alcohol, Pentaclethra Macroloba Seed Oil, Ricinus Communis Seed Oil*, Linum Usitatissimum Seed Oil, Hydrolyzed Vegetable Protein, Phytic Acid, Silk Amino Acids, Soy Amino Acids, Wheat Amino Acids, Sesamum Indicum Seed Oil*, Argania Spinosa Kernel Oil*, Cocos Nucifera Oil*, Hydrogenated Castor Oil\/Sebacic Acid Copolymer, Behenamidopropyl Dimethylamine, Ethylhexyl Stearate, Sodium Stearoyl Glutamate, Arginine HCL, Serine, Threonine, Fragrance, Lactic Acid, Tocopherol, Sodium Benzoate, Potassium Sorbate, Citric Acid, Benzyl Alcohol.\u003c\/p\u003e\n\u003cp\u003e* Organic agriculture\u003c\/p\u003e","brand":"Eterea Cosmesi Naturale","offers":[{"title":"Default Title","offer_id":40407889903789,"sku":"SHR04","price":14.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/7666\/3469\/files\/DREAM_SHOW_1.jpg?v=1785512451"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/7666\/3469\/collections\/capelli-trattati-755529.jpg?v=1784719633","url":"https:\/\/etereacosmesi.live\/en\/collections\/treated-hair.oembed","provider":"Eterea Cosmesi Naturale","version":"1.0","type":"link"}